The wait is over for entrepreneurs who submitted their applications for Walmart’s seventh annual Open Call event, as approximately 850 small and medium-sized businesses received their official invitations to pitch Walmart merchants at Walmart’s annual merchandising event on October 1.
This year, more than 4,800 businesses representing 49 states, the District of Columbia, Puerto Rico, Canada, Australia and Mozambique applied for the chance to pitch a Walmart merchant, a 44% increase in submissions from last year. The businesses selected to participate in Open Call will now start preparing for their 30-minute virtual one-one-one pitch meetings for their U.S. manufactured products.
Participants in this year’s first-ever virtual Open Call event could secure deals ranging from a handful of local stores to supplying hundreds of stores and Sam’s Clubs as well as Walmart.com and Walmart Marketplace.
In addition to the pitch meetings, the one-day program includes a series of breakout sessions designed to inform, empower and encourage business owners of all sizes. Many of the sessions will be open to the general public as the virtual nature of this year’s event makes the program accessible to more businesses and convenient for them to participate regardless of location.
In 2013, Walmart stated its commitment to help boost job creation and U.S. manufacturing through buying an additional $250 billion in products supporting American jobs by 2023. Walmart’s Open Call is one way in which the company continues to invest in this commitment.