Walmart’s Chief Marketing Officer Quinn To Retire

According to a company statement, Stephen Quinn, evp/chief marketing officer of Walmart U.S., will retire from the company effective January 31 after more than 10 years of service. Walmart characterized Quinn as an advocate for the company’s customers.

The retailer also stated that it would hire former Target and J.C. Penney marketing executive Michael Francis as a marketing consultant starting January 1.

According to Walmart, Quinn joined the company in 2005 as svp/marketing and assumed his current position in 2007. Before joining Walmart, Quinn was chief marketing officer for PepsiCo’s Frito-Lay North America division.

Francis has served as chief global brand officer for DreamWorks Animation, but according to published reports, he is leaving that position.

“Stephen has always advocated on behalf of our customers and has built a strong team that delivers our message to them in compelling ways,” said Deisha Barnett, senior director of corporate communications for Walmart. “With responsibility for all aspects of our marketing efforts, including customer research, strategy, program development, branding and customer communication, he and his team have represented the voice of the customer. In 2008, he led our rebranding effort, including the introduction of our logo and tagline, ‘Save money. Live better.’ Other highlights from Stephen’s Walmart career include a number of award-winning advertising campaigns, Walmart’s stronger focus on reaching multicultural customers, and a digital transformation in our marketing efforts, including partnerships with Facebook, YouTube and others.”