Widgeteer has been named the exclusive U.S. distributor of Sagaform, a Scandinavian manufacturer of tabletop and housewares, as of April 1. Widgeteer is a Crystal Lake, IL-based housewares manufacturer and marketing supplier.
“We are thrilled that Sagaform will join Widgeteer’s stable of well-designed and exciting European brands,” said Ingerid Mohn, president of Sagaform Inc. “We know that Widgeteer will continue not only the marketing of our brand but that our customers will continue to experience excellent customer service.”
Of the relationship, Bill McHenry, president of Widgeteer, said, “The addition of Sagaform fits perfectly with our current stable of brands. Sagaform exemplifies forward-thinking design innovation, and coupled with their quality craftsmanship and marketing prowess, we are confident it will be a great asset for our team and retail and e-commerce customers.”