Williams Sonoma has launched in-store pick up services for purchases made online.
Customers that place an order through the Williams Sonoma website will be able to pick up their order at any of the 221 Williams Sonoma retail locations of their choosing. By using the new free pick up in-store option when making a purchase on the Williams Sonoma website, customers can pick up products in store after completing their transaction and request items be gift wrapped at no additional cost, the company said.
“Our stores are designed to service and inspire our customers and now we can use them to assist our online shoppers with the benefits and satisfaction of same day pick up,” said Janet Hayes, president of Williams Sonoma. “Whether you want to shop in our stores, overnight ship product from williamssonoma.com or pick up an online order quickly, we are here to offer our customers every level of convenience with their shopping experience.”
Shane Brogan, svp/brand strategy and store operations, added, “Our omnichannel retail strategy allows customers to seamlessly shop with Williams Sonoma through our catalog, call centers, website, social media channels, retail stores and the customer’s own mobile devices. The ability to pick up an online order in our store merges both our online and offline retail strategies for an additional level of convenience and efficiency for our customers.”