World Kitchen Wins Award For Pyrex Campaign

World Kitchen’s Pyrex 100 Celebration marketing campaign was recently awarded a Gold Golden Trumpet award by the Publicity Club of Chicago.

The Pyrex campaign won in the special events and observations category at the group’s 57th annual Golden Trumpet Awards.

To commemorate the Pyrex 100 year anniversary last year, World Kitchen executed a multi-faceted marketing campaign in communities across the country to reinvigorate the brand, get consumers talking about Pyrex in new ways and engage new generations, the company said.

The Golden Trumpet Awards honor distinguished individual achievement in the planning, creativity and execution of public relations and communications initiatives.