Zoku Introduces Pocket Straw Counter Display

Zoku has introduced a new countertop display unit to showcase its Pocket Straw. The display is intended for impulse sales appeal.

The collapsible reusable straw is made of 18/8 stainless steel, with a silicone mouthpiece for sipping. The colorful 11.4-inch wide by 2-inch high by 8.5-inch deep display holds 24 Pocket Straws, eight in each color: teal, berry and charcoal. The straw comes complete with a compact carrying case and cleaning brush. The packaging illustrates the way the straw telescopes in and out for compact storage and to fit various sized glasses or bottles.

“Reduces waste” messaging on the display reinforces another reason to buy, as it eliminates the need for plastic or other disposable straws. The straw is easy to clean and carry, collapsing into a 4-inch lightweight carrying case that has a small loop for attaching to a key ring, belt or backpack. The cleaning brush nests inside the case so it doesn’t get lost.

The Zoku Pocket Straw has a suggested retail price of $9.99. The countertop display is available at no additional charge with the purchase of 24 units. It is available for immediate shipment.